Fama Morton Fund

In the spirit of supporting the community, education, the arts and health, this unrestricted fund is being established by Anastasia Fama Morton, Ray Morton CFP® and Alexander Morton to honor the entrepreneurial character of the Fama and Morton families.

George Fama and his brother's Patsy, Tony and brother-in-law Nick Shucet founded Fama’s Shoe Stores in August 1952, and operated multiple shoe businesses for over 40 years. A pillar in “downtown” Beckley, Raleigh and Crossroads Malls, their stores served as a stable foundation business for the local communities. George later supported and guided his twin sons Michael and Phillip Fama in the establishment of  Bellacino’s Pizza and Grinders in 1999, as well as helping son Joe begin Fama’s Coins and Cards.

In 1985, (same year as the establishment of Beckley Area Foundation) Ray Morton began his financial planning practice (now Ameriprise Financial) and it continues to thrive today.

We appreciate the Massey Foundation’s matching gift as this fund begins to grow. We are very grateful for the community’s support of our family businesses and want to encourage others to further BAF’s lasting legacies.