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BAF Announces New Scholarship Fund in Honor of Coach Joel Hicks

4/15/2022

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Woodrow Wilson High School alumni who played under Coach Hicks from 1969-1976 established the Coach Joel Hicks Scholarship Fund to honor Joel Hicks and to provide scholarships for Woodrow Wilson High School matriculating seniors who played football. If the preference for football is not met, other sports are also included for scholarship eligibility.
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Coach Joel Hicks | Credit: The Roanoke Times
“Coach Hicks had a tremendous impact on the players that he coached during his tenure as Head Football Coach at Woodrow Wilson High School, and at other schools. The toughness, work ethic, and focus on flawless execution – emphasized by coach – raised the standard by which we measured ourselves, with each of us who were coached by him.”
— Jim Riffe | WWHS Alumni
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Coach Joel Hicks | Credit: The Roanoke Times
Hicks was an outstanding athlete in Richwood, WV, where he was named All-State honorable mention in three sports -- football, basketball, and baseball. He made the All-State team in football one year. Following his graduation from Richwood High School, he received a football scholarship to West Virginia University where he played running back and defensive back from 1960 to 1964.

After receiving his bachelor’s degree in physical education, Hicks accepted a job as head football coach at Big Creek High School. After five years, he accepted the head football coaching position at Woodrow Wilson High School in Beckley, West Virginia. He coached the Flying Eagles for seven years until he was offered the opportunity to return to WVU, where he served as Assistant Coach under Frank Cignetti for 3 years. Hick’s last coaching stop was at Pulaski High School in Pulaski, Virginia where he served as Head Coach until his retirement in 2002. At Pulaski, he won Virginia Coach of the Year 3 times and retired with a career high school head coaching record of 301-96-1. Pulaski honored Coach Hicks by naming its football stadium after him. 

Anyone interested in donating to this fund may mail contributions with “Coach Joel Hicks” in the memo to BAF, 1210 South Kanawha St., Beckley, WV 25801 or click the button below to donate online. If you are interested in starting a scholarship fund or leaving a legacy gift, call BAF at 304-253-3806 or email [email protected].  
Support the Coach Joel Hicks Scholarship Fund
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Confirmed in Compliance with National Standards Beckley Area Foundation is a member of the National Council on Foundations, Philanthropy WV, Beckley-Raleigh County Chamber of Commerce, Charitable Gift Planners of WV and WV Nonprofit Association. The Foundation will make available for public inspection the last three years of its tax documents, including Internal Revenue Service Forms 990 and 990-T (if applicable), any audit, and its tax exempt letter. If the request for any of these documents is made in person, the requested documents will be provided on the day of the request if possible.  If the request is in writing (including email), copies will be provided within 30 days of the request. The requestor may be charged a reasonable fee for the cost of copying, plus storage. Questions concerning documents should be addressed to either the Executive Director or Board Chair of the Foundation.